03 / 082026
TammiaOnline
Premium beauty tools retailer in Indonesia
Year
2026
Location
Indonesia
Discipline
Digital Presence · Creative Studio · Growth & Analytics · Managed Services
Overview
Tammia Online is a premium beauty tools retailer in Indonesia, selling genuine brushes and tools rather than lookalikes. The storefront runs the full catalogue with weekly new arrivals, ratings and rupiah pricing on every item, slide-out cart and wishlist drawers, and a WhatsApp beauty advisor for shoppers who are not sure what they need.
What needed to change
- 01Shoppers could not tell an original brush from a convincing copy.
- 02The same question arrived with every order: is this one authentic?
- 03Shipping, returns, and payment terms were not stated anywhere obvious.
- 04No fast way to ask a product question before committing to buy.
What we did
- 01Built the storefront across the full product catalogue with weekly new arrivals.
- 02Put the authenticity guarantee, ratings, and shipping thresholds above the fold.
- 03Added slide-out cart and wishlist drawers that keep shoppers on the page.
- 04Wrote the FAQ covering shipping, returns, and payment.
- 05Connected a WhatsApp beauty advisor for product questions, on a mobile-first layout.
What changed
- 01The authenticity guarantee is the first thing a shopper sees.
- 02Every product carries a rating and a price in rupiah.
- 03The catalogue is organised by what people need, not by brand.
- 04Unsure shoppers reach an advisor on WhatsApp in one tap.
What they say about us
“Customers used to ask 'is this original?' on every single order. Now the guarantee is the first thing they see, and the question mostly stopped coming. Checkout got noticeably smoother.”