RADcruiters

RADcruiters is a recruitment-marketing agency in the Netherlands running Meta ads campaigns for staffing agencies. Clients submit new campaign briefs through a WordPress form. Behind that form is a Make.com pipeline that reads the brief, identifies the client, creates the work item, builds the campaign, and reports back through a dashboard the recruiters actually use.

• 01Every campaign brief arrived as a Slack ping for someone to catch.
• 02The vacancy URL was parsed by hand to work out the domain.
• 03The client had to be looked up manually before any work could start.
• 04Trello cards were created by hand, so briefs waited on a person being free.

• 01Built the WordPress intake form for client campaign briefs.
• 02Built the Make.com pipeline: custom webhook to Trello to Airtable to Gmail.
• 03Added domain extraction and client matching from the submitted vacancy URL.
• 04Automated Meta campaign creation straight off the submitted brief.
• 05Built the recruiter dashboard for candidate tracking and reporting, with execution history and error monitoring.

• 01Submission to the right card in front of the right person, in seconds.
• 02Nobody parses a URL or looks up a client by hand anymore.
• 03Campaigns get built from the brief without a separate setup step.
• 04Recruiters see candidates and reporting in one dashboard instead of chasing updates.